Performance Marketing Intern

Stipend: 15-20k

Location: Viman Nagar, Pune

About the Rol

eWe are looking for a Performance Marketing Intern to join our Growth Team. This role is ideal for someone passionate about digital marketing, data-driven decision-making, and growth experimentation

.You will be responsible for creating, managing, and optimizing high-performing campaigns across digital channels while working closely with content, design, and growth teams. The ideal candidate is highly analytical, creative, self-motivated, and willing to go the extra mile to deliver impactful results

.
Key Responsibiliti

esCampaign Manageme

• ntManage and optimize performance marketing campaigns across Google Ads, Facebook, and Instagra
• m.Execute and monitor campaigns end-to-end to maximize ROAS (Return on Ad Spend
• ).Drive customer acquisition and conversion through data-backed marketing initiative

s.Strategy & Optimizati

• onContinuously test new campaign ideas, audience segments, creatives, and bidding strategie
• s.Work closely with team leads to prioritize growth initiatives and maximize marketing efficienc
• y.Identify opportunities to improve campaign performance through experimentation and optimizatio

n.Cross-Functional Collaborati

• onPartner with Design and Content teams to create high-performing marketing asset
• s.Collaborate with internal stakeholders on campaign planning, execution, and reportin
• g.Communicate campaign outcomes, insights, and recommendations to relevant team

s.Analytics & Reporti

• ngTrack and analyze campaign performance at campaign, ad-set, and ad level
• s.Monitor key metrics such a
• s:Reven
• ueConversio
• nsCPA (Cost per Acquisitio
• n)CPI (Cost per Instal
• l)RO
• ASPrepare regular performance reports and provide actionable recommendation

s.Industry Resear

• chStay updated on the latest trends, tools, and best practices in performance marketin
• g.Benchmark industry performance and identify new growth opportunitie

s.
Required Ski

llsHard Ski

• llsPrior experience running Google Ads and Facebook/Instagram Ads campaig
• ns.Basic understanding of Performance Marketing concepts and metri
• cs.Experience targeti
• ng:Lookalike Audien
• cesCustom Audien
• cesInterest-Based Audien
• cesFamiliarity with campaign performance analysis and reporti

ng.Soft Ski

• llsHigh Ownership: Takes complete responsibility for campaign performance and outcom
• es.Execution-Oriented: Ability to work in a fast-paced startup environment and deliver resul
• ts.Creative Thinking: Ability to generate innovative campaign ideas and solutio
• ns.Experimentation Mindset: Comfortable running multiple tests and learning from da
• ta.Analytical Skills: Strong ability to interpret campaign data and derive insigh
• ts.User Empathy: Understands customer behavior and can optimize campaigns according
• ly.Attention to Detail: Ensures accuracy in campaign setup, tracking, and reporti

ng.
What You'll

• GainHands-on experience managing real marketing budgets and campai
• gns.Exposure to growth strategy and customer acquisition at sc
• ale.Opportunity to work closely with experienced marketing profession
• als.A fast-paced environment that encourages learning, experimentation, and owners

hip.