
Partner Marketing Manager
Spotify
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Job Description
You will identify and build relationships with brands that align with Spotify's strategic priorities across Premium, Brand, Product, and Music. Working across multiple functions, you will develop compelling partnership concepts and oversee their execution from idea through launch and measurement. This is a highly collaborative role that sits within the Marketing team and operates closely with Ad Sales to unlock new growth opportunities for Spotify India.
What You'll Do
- Lead the development of partnership marketing strategies that drive business growth and strengthen Spotify's market position
- Build business cases, projections, success metrics, and operational plans for partnership opportunities
- Identify and evaluate partner brands that align with Spotify's strategic priorities and commercial objectives
- Develop innovative and culturally relevant partnership concepts that create value for Spotify, partners, artists, and fans
- Manage partnership budgets and project timelines, ensuring efficient use of resources and strong return on investment
- Partner with creative agencies to develop and execute integrated marketing campaigns across content, social, events, and influencer activations
- Provide creative direction and quality oversight across partnership assets to ensure they align with Spotify's brand and campaign objectives
- Collaborate closely with Music, Editorial, Brand Marketing, Content, Media, PR, Sales, and Corporate Communications teams to deliver seamless execution
- Partner with Legal, FP&A, Licensing, and other stakeholders to ensure partnerships are compliant, viable, and operationally feasible
- Analyze campaign performance and partnership outcomes, providing recommendations and insights to improve future initiatives
- Influence partner marketing plans through strategic guidance, audience insights, and campaign optimization recommendations
- Build trusted, long-term relationships with key partner brands and identify new opportunities for growth and collaboration
- Assess and mitigate risks throughout the partnership lifecycle while maintaining strong execution standards
- Work closely with the Sales team to identify and develop new partnership opportunities that contribute to revenue growth
- You have 5+ years of experience in brand marketing, partnerships, sponsorships, or integrated marketing
- You have experience across multiple marketing disciplines, including digital content, social media, and live events
- You have a strong understanding of brand strategy and a proven ability to build impactful marketing partnerships
- You are a creative thinker who enjoys developing innovative ideas and testing new approaches
- You are comfortable managing multiple projects simultaneously in a fast-paced environment
- You have experience working cross-functionally with both internal and external stakeholders
- You know how to manage budgets, evaluate performance, and track return on investment
- You bring strong project management skills and consistently deliver high-quality work against ambitious timelines
- You are skilled at balancing creativity, commercial objectives, and operational considerations when making decisions
- You communicate clearly and confidently, even in complex or challenging situations
- You build trust quickly and maintain strong relationships with partners and stakeholders
- You understand the importance of governance, legal compliance, and operational processes in partnership marketing
- You are comfortable working in a matrixed organization and collaborating across multiple business functions
- This role is based in Mumbai, India
- We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home.
At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we're here to support you in any way we can.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Find our AI notice here: https://lifeatspotify.com/ai-notice
Today, we are the world's most popular audio streaming subscription service.
About The Company
Spotify
Our mission is to unlock the potential of human creativity—by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by it. Spotify transformed music listening forever when it launched in Sweden in 2008. Discover, manage and share over 70m tracks for free, or upgrade to Spotify Premium to access exclusive features including offline mode, improved sound quality, and an ad-free music listening experience. Today, Spotify is the most popular global audio streaming service with 365m users, including 165m subscribers across 178 markets. We are the largest driver of revenue to the music business today.
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