Manager – Esports Sales & Brand Partnerships
Times Network
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Job Description
Digit is looking for an experienced and well-networked sales professional to drive revenue and strategic partnerships across the esports ecosystem. The role will focus on sponsorship sales for the Skoar College Gaming Club, along with on-ground esports integrations, branded gaming experiences, tournament partnerships, IP-led sponsorships, and youth engagement programs.
The ideal candidate should have a deep understanding of the esports and gaming landscape, strong brand relationships, and prior experience selling sponsorships, experiential properties, media integrations, or esports solutions.
Key Responsibilities
* Sponsorship & Revenue Generation
* Drive sponsorship sales for Skoar College Gaming Club and associated esports IPs.
* Build and manage relationships with brands, agencies, and marketing decision-makers.
* Develop customized sponsorship solutions across:
* College esports activations
* Gaming tournaments and leagues
* On-ground experiential integrations
* Campus engagement programs
* Influencer and creator-led campaigns
* Digital and content integrations
* Achieve monthly, quarterly, and annual revenue targets.
* Esports Brand Integrations
* Conceptualize and sell branded on-ground esports experiences for brands.
* Create integrated solutions involving tournaments, gaming zones, fan engagement, community activations, and experiential marketing.
* Collaborate with internal creative and execution teams to deliver impactful campaigns.
* Client & Market Management
Identify new business opportunities within sectors such as:
* FMCG, Consumer tech, Telecom, BFSI, Automotive, Lifestyle & apparel, Energy drinks\
Stay updated on esports trends, gaming communities, publisher ecosystems, and sponsorship opportunities.
Represent the company at industry events, gaming expos, and networking forums.
Strategic Planning
* Build sales pipelines and long-term partnership opportunities.
* Create pitch decks, proposals, and sponsorship inventories.
* Work closely with marketing, content, creator, and event teams for integrated execution.
Desired Candidate Profile
* 3-5+ years of experience in sponsorship sales, media sales, sports marketing, esports business, or experiential brand partnerships.
* Prior experience in esports, gaming, sports, youth culture, or entertainment ecosystems is strongly preferred.
* Strong understanding of:
Esports ecosystem in India
Gaming audiences and communities
Brand partnership models
Tournament/IP monetization
Campus and youth engagement
Existing relationships with media agencies and brand marketing teams.
Proven track record of achieving revenue targets.
Excellent presentation, negotiation, and communication skills.
Entrepreneurial mindset with the ability to independently drive business growth.
Preferred Background
* Esports & gaming companies
* Sports leagues and agencies
* Media houses
* Experiential marketing agencies
* Influencer marketing firms
* Entertainment and youth-focused platforms
* Key Skills
* Sponsorship Sales
* Brand Partnerships
* Esports Business
* Gaming Industry Knowledge
* Experiential Marketing
* Media Sales
* Client Servicing
* Revenue Growth
* Strategic Alliances
* Event Integrations
What We’re Looking For
A highly driven sales professional who understands how brands engage with Gen Z and gaming audiences, and can translate esports culture into scalable business opportunities for partners and sponsors.
About The Company
Times Network
TIMES NETWORK, is part of India’s largest media conglomerate, The Times Group. It houses upscale brands including; TIMES NOW – India’s No. 1 English News channel, ET NOW – A News channel that helps you RISE WITH INDIA ; Mirror NOW - A news channel that solely focuses on the issues that impact YOU everyday; MOVIES NOW and MOVIES NOW HD – India’s leading English Movies channel; MN+ – The Gold class of Hollywood; Romedy NOW and Romedy NOW HD – a unique destination for Love and Laughter; Zoom – India’s No. 1 Bollywood channel and the latest addition to the English Entertainment Cluster is MNX and MNX HD - The new age Hollywood channel for Young India. The network delivers segmented and differentiated content under one umbrella. It informs, entertains and engages over 100 million urban affluent viewers in India and is available in over 100 countries across the globe.
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