State Head – Sales
Paytm
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Job Description
- Own and deliver state-level targets for EDC deployment, QR onboarding, and SMB merchant acquisition.
- Drive GMV/TPV growth through increased merchant activation and usage.
- Identify high-potential markets, clusters, and segments for expansion.
- Lead, mentor, and manage a large field sales team (ASM, TLs, FSEs).
- Set clear targets, monitor performance, and drive productivity.
- Build a high-performance, target-driven sales culture.
- Develop and manage channel partners, distributors, and aggregators.
- Strengthen on-ground distribution network for deeper market penetration.
- Ensure optimal coverage across urban and rural markets.
- Oversee onboarding, activation, retention, and engagement of merchants.
- Ensure high activation rates and sustained transaction behavior.
- Drive cross-sell of EDC devices, QR solutions, and value-added services.
- Track competitor activities, pricing, and market trends.
- Provide actionable insights to central teams for product and pricing strategies.
- Customize go-to-market strategies based on local market dynamics.
- Collaborate with Product, Operations, Risk, and Marketing teams.
- Ensure smooth execution of campaigns, product launches, and process rollouts.
- Manage escalations and ensure merchant satisfaction.
- Graduate/MBA preferred.
- 5-15 years of experience in sales, preferably in fintech, payments, banking, or telecom.
- Prior experience in handling state-level or large regional roles.
- Strong understanding of EDC/POS business, QR payments (UPI), and SMB ecosystem.
- Proven track record in merchant acquisition and sales target achievement.
- Experience in managing large field sales teams and channel partners.
About The Company
Paytm
Paytm started the Digital Revolution in India. And we went on to become India’s leading Payments App. Today, more than 20 Million merchants & businesses are powered by Paytm to Accept Payments digitally. This is because more than 300 million Indians use Paytm to Pay at their stores. And that’s not all, Paytm App is used to Pay bills, do Recharges, Send money to friends & family, Book movies & travel tickets. With innovations to Financial services & products in pipeline, this is but one of the milestones achieved towards our mission – to bring 500 million unserved and underserved Indians to the mainstream economy.
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