
KBS Digital Marketing Specialist
KONE
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Job Description
Are you a results-driven digital marketer who thrives on building data-powered campaigns that fuel real business growth If you're passionate about demand generation, inbound marketing, digital advertising, and retention activations, we'd love to meet you.
Join KONE, a global leader in people flow solutions with 110+ years of innovation and play a key role in our exciting digital transformation journey.
Our Global Marketing Hub in Chennai is expanding, and we're looking for a Digital Marketing Specialist who's ready to drive high-impact initiatives that accelerate growth across APM, Europe, and Americas regions. You'll collaborate with global teams, 60+ local Marketing & Communications teams, and bring bold, innovative digital strategies to life.
What You'll Do
You'll take the lead on high-visibility digital marketing initiatives, including:
- Designing and executing performance-driven SEM & SMM campaigns through Salesforce Marketing Cloud across Google Ads, Bing, Meta, and LinkedIn.
- Building and launching multi-step email nurture and drip campaigns that attract, convert, and retain customers.
- Localizing global marketing strategies to maximize regional performance.
- Building and optimizing web pages using SDL Tridion & Adobe Experience Manager.
- Collaborating with cross-functional teams to deliver impactful digital solutions.
- Managing multiple exciting global projects and delivering them on time with excellence.
- Ensuring deliverables meet KONE's global brand, content, and quality standards.
What We're Looking For
You'll thrive in this role if you have:
- 5–8 years of experience in PPC (search, social, and email) with global brands or marketing agencies.
- A process-driven mindset and the ability to standardize digital marketing workflows for scalability and impact.
- Strong working knowledge of CMS, website structures, and search engine principles.
- A self-starter attitude with exceptional attention to detail.
- Clear communication skills and comfort working with global, cross-cultural teams.
- The ability to adapt to the fast-paced Marketing Hub environment and collaborate closely with specialists across PPC, Email Marketing, SEO, Graphic Design, and Web Analytics.
- Chennai as your home base—or willingness to relocate.
- Bonus points if you have: Certification or hands-on experience with Salesforce Marketing Cloud and Adobe Experience Manager.
- Work with a globally respected brand and culturally diverse teams.
- Competitive pay + performance-based bonuses.
- Professional development opportunities to help you grow your career.
- A dynamic, innovative, and supportive team culture.
Read more on https://careers.kone.com/en/
About The Company
KONE
We shape the future of cities.
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