Digital Marketing Manager B2B
Invensis
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Job Description
- Design and execute comprehensive digital marketing strategies aligned with company goals.
- Oversee SEO/SEM, email marketing, content marketing, paid media, and social media.
- Plan and manage lead generation and nurturing campaigns targeted at global clients.
- Track KPIs and optimize digital campaigns to improve ROI.
- Collaborate with sales and operations teams to align marketing with business objectives.
- Lead website strategy, content planning, and digital branding efforts.
- Manage marketing automation and CRM tools for seamless campaign execution.
- Mentor junior team members or coordinate with external agencies.
- 10+ years in digital marketing, with 3+ years in a leadership role.
- Strong B2B marketing experience in outsourcing, BPM, or IT services.
- Proficient in Google Ads, SEO/SEM, LinkedIn Campaigns, and marketing automation.
- Demonstrated ability to drive lead generation and optimize conversion funnels.
- Strong analytical, communication, and project management skills.
- Handling US Interaction experience In mandatory
- Experience with US-based B2B digital campaigns.
- Familiarity with modern marketing stacks (e.g., HubSpot, Marketo, Salesforce).
- Digital Strategy
- Lead Generation
- SEO SEM
- Marketing Automation
- B2B Campaigns
- Excellent Communication Skills
- Master s degree in Marketing, Business, Communications, or related field.
- International (preferably US) work or internship experience must and should.
- As per industry standards
- Shift Type: Day
- Working Days: Monday to Friday
- Work Timing: 9 AM to 6 PM
- Digital Strategy
- Lead Generation
- SEO SEM
- Marketing Automation
- B2B Campaigns
- Excellent Communication Skills
Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
About The Company
Invensis
At Invensis, we solve business inefficiencies. Since 2000 we have been providing streamlined back office outsourcing solutions for clients based around the world. We work with our clients to develop an in-depth understanding of their organization and adapt our services to suit their specific needs. We offer a comprehensive range of services to provide an end-to-end back office solution, to allow clients to completely focus their time and resources toward their core business strengths. Invensis is a trusted partner for clients ranging from Fortune 500 companies including Philips, Trend West, 3E and GRM, to a host of other high profile small and medium sized organizations. We also have a comprehensive range of services aimed to help overcome challenges faced by small business owners. We strive to help these companies, located across the US, UK, Canada, Australia and a host of other countries, achieve there goals by enabling process efficiencies and cost reductions. Our dedication, discipline, integrity and diligence has catapulted us among the pioneers of the industry.
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