Digital Marketing Specialist
Job Type: Full-time, in person Monday - Friday
Location: Dunwoody, ATL
Rooms To Go is looking for a Digital Marketing Specialist to join our growing in-house digital marketing team!
Overview
We are seeking a detail-oriented Digital Marketing Specialist with 2–3 years of experience to support the planning, execution, and optimization of paid digital marketing campaigns. This role will play a key part in driving performance across multiple channels and ensuring campaigns are executed accurately and efficiently.
Key Responsibilities
- Build, launch, and manage paid digital campaigns across digital ad platforms with an emphasis on social ad platforms
- Monitor campaign performance daily and make data-driven optimizations to improve KPIs
- Ensure accuracy in campaign setup, including targeting, budgets, creatives, tracking, and naming conventions
- Collaborate with full paid media team to develop and structure tests
- Analyze performance data and provide regular reporting and actionable insights
- Troubleshoot campaign issues and proactively identify opportunities for improvement
- Proactively seek out clarification
- Maintain organized documentation and adhere to best practices across all platforms
Qualifications
- 2–3 years of hands-on experience managing paid digital campaigns
- Proven experience with ad platforms including Meta, TikTok, and Google Ads
- Strong attention to detail and ability to manage multiple campaigns simultaneously
- Analytical mindset with the ability to interpret data and make performance-driven decisions
- Excellent organizational and communication skills
Preferred Qualifications
- Experience with Google Analytics (GA4 preferred)
- Familiarity with tracking implementation (pixels, tags, UTM parameters)
- Experience with A/B testing and campaign experimentation
What Success Looks Like
- Campaigns are launched accurately and on time
- Performance goals are consistently met or improved through optimization
- Reporting is clear, insightful, and actionable
- Processes are followed with a high level of precision and organization
About Us
Founded in 1991, Rooms To Go set out to change the way people shop for furniture. More than 30 years later and now America’s #1 independent furniture retailer, that mission remains the same: make it easy to create a beautiful home by offering stylish, designer-curated rooms of furniture at an exceptional value through a simplified and customer-friendly shopping experience. Rooms To Go operates more than 250 stores across ten states, supported by eight state-of-the-art distribution centers and a growing e-commerce business. With the nation’s largest furniture inventory and industry-leading delivery speed, financing options, and product availability, we continue to set the pace for innovation and value. We offer a collaborative, supportive work environment with opportunities to learn, grow, and build a career with a stable and industry-leading company.
Rooms To Go Benefits:
- Medical, dental, and vision insurance
- 401(k) with company match
- Associate discounts including furniture
- Company paid life and disability insurance
- Paid time off
- Employee Assistance Program
- Wellness Programs
- And more!
Rooms To Go is an equal opportunity employer. We do not discriminate in hiring or employment against any individual on the basis of race, color, gender, national origin, ancestry, religion, physical or mental disability, age, veteran status, sexual orientation, gender identity or expression, marital status, pregnancy, citizenship, or any other factor protected by anti-discrimination laws.
Applicants must be authorized to work in the U.S.
2-5 years96
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Job Description
Download ResumeDigital Marketing Specialist
Job Type: Full-time, in person Monday - Friday
Location: Dunwoody, ATL
Rooms To Go is looking for a Digital Marketing Specialist to join our growing in-house digital marketing team!
Overview
We are seeking a detail-oriented Digital Marketing Specialist with 2–3 years of experience to support the planning, execution, and optimization of paid digital marketing campaigns. This role will play a key part in driving performance across multiple channels and ensuring campaigns are executed accurately and efficiently.
Key Responsibilities
- Build, launch, and manage paid digital campaigns across digital ad platforms with an emphasis on social ad platforms
- Monitor campaign performance daily and make data-driven optimizations to improve KPIs
- Ensure accuracy in campaign setup, including targeting, budgets, creatives, tracking, and naming conventions
- Collaborate with full paid media team to develop and structure tests
- Analyze performance data and provide regular reporting and actionable insights
- Troubleshoot campaign issues and proactively identify opportunities for improvement
- Proactively seek out clarification
- Maintain organized documentation and adhere to best practices across all platforms
Qualifications
- 2–3 years of hands-on experience managing paid digital campaigns
- Proven experience with ad platforms including Meta, TikTok, and Google Ads
- Strong attention to detail and ability to manage multiple campaigns simultaneously
- Analytical mindset with the ability to interpret data and make performance-driven decisions
- Excellent organizational and communication skills
Preferred Qualifications
- Experience with Google Analytics (GA4 preferred)
- Familiarity with tracking implementation (pixels, tags, UTM parameters)
- Experience with A/B testing and campaign experimentation
What Success Looks Like
- Campaigns are launched accurately and on time
- Performance goals are consistently met or improved through optimization
- Reporting is clear, insightful, and actionable
- Processes are followed with a high level of precision and organization
About Us
Founded in 1991, Rooms To Go set out to change the way people shop for furniture. More than 30 years later and now America’s #1 independent furniture retailer, that mission remains the same: make it easy to create a beautiful home by offering stylish, designer-curated rooms of furniture at an exceptional value through a simplified and customer-friendly shopping experience. Rooms To Go operates more than 250 stores across ten states, supported by eight state-of-the-art distribution centers and a growing e-commerce business. With the nation’s largest furniture inventory and industry-leading delivery speed, financing options, and product availability, we continue to set the pace for innovation and value. We offer a collaborative, supportive work environment with opportunities to learn, grow, and build a career with a stable and industry-leading company.
Rooms To Go Benefits:
- Medical, dental, and vision insurance
- 401(k) with company match
- Associate discounts including furniture
- Company paid life and disability insurance
- Paid time off
- Employee Assistance Program
- Wellness Programs
- And more!
Rooms To Go is an equal opportunity employer. We do not discriminate in hiring or employment against any individual on the basis of race, color, gender, national origin, ancestry, religion, physical or mental disability, age, veteran status, sexual orientation, gender identity or expression, marital status, pregnancy, citizenship, or any other factor protected by anti-discrimination laws.
Applicants must be authorized to work in the U.S.