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Content & Product Marketing Lead – Asset Management
Linedata
linkedin
Boston, MA
5-10 years
Not Disclosed
Full time
05 May 2026
Top Skills:
Artificial IntelligenceAsset ManagementB2bBusiness Process OutsourcingData AnalyticsDoeEmployment LawEnterprise SaleFinancial InstitutionFinancial ServiceFund AdministrationInvestment ManagementMachine LearningMarketing CampaignMilitaryMultimediaProduct MarketingRecruitmentSaleSale EnablementShapingStorytellingWellness Program

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Job Description iconJob Description
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Shape how a global fintech tells its story to the Asset Management market. This is a high-impact role working directly with our CMO and commercial leadership to drive messaging, content, and client engagement globally.


You will take strategic direction from Sales, Product, and Leadership and turn it into clear, compelling, and high-frequency content that fuels campaigns and enables client conversations. This is a hands-on role for someone who thrives on creating, shaping narratives, and delivering content that drives real business outcomes.


Key Responsibilities


Content Leadership & Production

  • Build and execute a high-impact content engine aligned with Asset Management priorities
  • Consolidate themes across solutions into clear, differentiated market narratives
  • Develop custom narratives tailored to specific client segments, prospects, and opportunities, enabling more personalized and impactful engagement across the sales cycle
  • Generate a consistent flow of content, including use cases, client-facing materials, campaign assets, and thought leadership
  • Ensure consistency, clarity, and continuity of messaging across all channels
  • Drive the creation of digital and multimedia assets (including video), ensuring content is delivered at pace and aligned with campaign priorities


Sales Enablement

  • Partner closely with Sales and Relationship Managers to develop content that supports outreach and client engagement
  • Deliver practical, ready-to-use materials that help teams communicate value effectively
  • Translate complex capabilities into clear, client-relevant messaging


Campaign & Messaging Development

  • Help shape the tone, structure, and direction of marketing campaigns
  • Strengthen storytelling to improve engagement and market impact
  • Identify opportunities to amplify key messages across regions and channels


Cross-Functional Collaboration

  • Work closely with stakeholders across Sales, Product, and Leadership
  • Act as a connector to ensure alignment and clarity of messaging
  • Proactively identify gaps and take initiative to deliver solutions


What We’re Looking For

  • 5+ years of experience in B2B content, product marketing, or sales enablement within Asset Management, investment management, financial services, or fintech
  • Strong ability to turn strategy into compelling, client-facing content
  • Demonstrated track record as a high-output content creator
  • Excellent storytelling skills with a focus on clarity, relevance, and impact
  • Self-starter mindset with the ability to operate autonomously and drive initiatives forward
  • Experience working closely with Sales teams in a commercial environment


What Success Looks Like

  • Increased volume, quality, and consistency of content output
  • Stronger, more cohesive storytelling across Asset Management offerings
  • Sales teams actively leveraging content in client interactions
  • More impactful campaigns and improved market engagement
  • Clear, aligned messaging across regions and stakeholders



Why This Role Stands Out

At Linedata, you’ll play a key role in shaping how we communicate with the Asset Management market. You’ll have the autonomy to create, the visibility to influence, and the opportunity to directly impact commercial success.


Compensation & Benefits:

The on-target earnings (OTE) for this role are expected to range from $105,000 to $125,000. Final compensation will be determined based on experience, track record, and market expertise.


Your total compensation includes:

Base salary

Annual Discretionary Bonus

Comprehensive benefits: health insurance, retirement plans, paid time off, and wellness programs


Linedata regularly reviews compensation programs to support equity, reward performance, and reflect evolving market conditions.


Why Join Linedata

Linedata is a global fintech company that provides software and services to leading financial institutions worldwide. Our lending and leasing solutions help banks and financial organizations modernize their lending operations, improve efficiency, and deliver better client experiences.

Joining Linedata means:

  • Working in a dynamic and growing fintech environment
  • Building valuable enterprise sales experience
  • Collaborating with industry experts and experienced sales leaders
  • Developing a strong foundation for a long-term career in technology sales


About Linedata

With over 25 years of experience, 20 offices worldwide, spanning 50 countries, Linedata is a publicly traded company that combines software, services, and data to transform the daily operations of 700 leading financial institutions.


Linedata delivers a comprehensive suite of software solutions for investment management, lending and leasing, fund administration, advanced data analytics, and business process outsourcing services. By leveraging the most advanced technology, including artificial intelligence and machine learning, Linedata empowers financial institutions to streamline operations, improve decision-making, and thrive in the complexities of the financial services industry.


Committed to excellence and recognized with multiple industry awards, Linedata is at the forefront of reshaping the financial services sector.


Visit our website or LinkedIn to learn more


Commitment to Diversity


We recognize, celebrate, and seek to increase diversity across our organization. Diversity is an asset to organizations and linked to better performance. It is an integral part of how we do business and imperative to our success. As an international Group, we also believe that our people need to reflect our clients and local communities.


Linedata is an Equal Opportunity Employer. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations.


It is our intent to maintain a work environment that is free of harassment, discrimination, or retaliation based on an individual's race, color, religion, religious creed, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic information, marital status, sex, gender, age, sexual orientation, veteran and/or military status, protected medical leaves, domestic violence victim status, political affiliation, or any other status protected by federal, state, or local laws.


Agency Notice

Linedata does not accept unsolicited resumes from recruitment agencies. Please do not forward candidate profiles or resumes without a signed agreement in place. Any unsolicited submissions will be considered the property of Linedata.